Releasing The Mustard Prince in the Condiment Kingdom and Marketing the Book

The definitive version of The Mustard Prince in the Condiment Kingdom has been released as an eBook on Kindle. My wife and I are still looking into getting physical copies out as well. It was a long time coming, as this book has been worked on and re-edited so many times with added artwork. Once the book was available, I knew that I had to inform family and friends of the release. I was apprehensive at first actually, as it is not something that people were expecting from me. I told some really close friends first as they knew that this was coming out, and once I told them, then I felt comfortable telling others.

The immediate reaction was not something that I was particularly comfortable with, to be honest. I have only been forthcoming about writing a book with just a few people and mentioned it in passing with others. There were many people that were surprised that I wrote this book and had no idea that I was even writing a book. I received a lot of “congratulations” as well. I am fully aware that self-publishing is very difficult in getting people to know about my book. One would think that I did the hardest thing in writing it, and while there is some truth to that, it was also something that I could do by myself in my own terms, Now, I have to advertise and market this book, convincing people to put their own money into my product. I feel as if writing the book is something of the first step, as what is the point of writing a book and putting it out there if no one reads it? Thankfully, me and my wife are developing strategies to market The Mustard Prince in the Condiment Kingdom. I feel that telling family and friends was just something of a “soft opening,” but the “grand opening” is yet to come.

I am not looking to be the next Harry Potter but setting more realistic goals for this book. I am exciting for what is to come, and I really want to do this correctly with due diligence as far as advertising and marketing. We will definitely do what we can, and we can only hope for the best.